Design Portfolio

scotthillDesign Specialties: Graphic Design, Web Design, Print Design, Design strategy, branding and identity, UI design, interaction design, human-centered design, interactive application design, typography, information architecture, usability.

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The Cardinal Financial Group is committed to helping you pursue your long-term financial goals. As specialists in retirement planning and estate conservation, they can help you answer the questions you may have about your financial future.

Cardinal Financial Group Identity


Cardinal Financial Group


Identity Collateral

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Website Case Study


2006 – 2009

Identity and Branding

The Cardinal Financial Group (CFG) required a complete company branding including creation of the company logo, stationary, business cards, website header and misc site graphics. The digital brand identity for the CFG will reflect their strengths in all areas of financial management, from investment and retirement planning to risk management and estate conservation. The CFG brand will be carried through the website and all identity materials with the use of design principles and methodologies to convey a positive meaning for the users.

The collateral includes:

  • company logo
  • business cards
  • letterhead
  • envelope

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